About us

Our
Story
Our founders, Alex Baxter and Nicola McKenzie, embody a profound appreciation for the arts and sciences, driven by the belief that products can achieve a harmonious balance of effectiveness, elegance, and environmental responsibility. This vision gave rise to Rajeunir. Through years of dedicated experimentation and the crafting of handmade products, they created a brand that fulfills the genuine desire of patrons for high-quality, cruelty-free, sustainable, and functional items.

Alex’s journey in formulation began at the remarkable age of 14 during his high school years, when his entrepreneurial spirit was ignited by the encouragement of teachers, peers, and friends. His mother, Nicola, has been a powerful source of strength and inspiration throughout his life.
Nicola’s passion for fragrances and skincare flourished while working as a part-time Avon sales representative, where her experiences shaped her into a knowledgeable business leader. With extensive expertise in business, laboratory work, tourism, and customer service, she developed the skills necessary to ensure that customers receive nothing short of excellence, significantly influencing Alex’s enthusiasm for science and business.

Together, this dynamic partnership seamlessly merges science, art, and entrepreneurship, unveiling the often-overlooked creativity of Jamaicans and Caribbean people. This unique approach positions Rajeunir as a significant and inspiring force in the industry, dedicated to making a positive impact.
our
Vision
Our vision is to rise as an innovative leader in the skincare and fragrance industry, committed to crafting efficacious products of the highest quality. We take pride in harnessing cutting-edge technology, ethically sourced ingredients, and eco-conscious formulations. Our mission is to fulfill your authentic desire for products that are cruelty-free, sustainable, and efficacious. Together, we will educate and inspire you on the journey toward healthier skin and radiant confidence.
Where Art
meets science
At Rajeunir, we embrace the idea that science is an art. Each step, from product formulation to packaging, is crafted by a dedicated team of artisans and chemists who share a passion for excellence. Founded by Nicola and Alex, this philosophy permeates our entire organization. Our deep respect for God’s creation and its mysteries inspires our relentless pursuit of the extraordinary.

With research and innovation as our foundation, Rajeunir stands as a beacon of leadership in the skincare and fragrance industries. Guided by Christ, we will continue to pioneer next-generation products that elevate the health and beauty of the skin and create fragrances that empower men to sense the care God instilled when He formed the earth.
our
Jamaican Roots
Jamaica, the heartbeat of the world! A fyah of passion for art, science, and Christ burns within us. We are profoundly connected to our Jamaican roots, enriched by our English and French heritage. Our love for nature, humanity, and the uniqueness of character flows through everything we create. For us, there is no place like home, which is why our products and packaging are proudly made in our homeland.

We are pioneers in product, experience, culture, and process. Rajeunir is more than just a brand; it embodies the emotional connection we call the sixth sense. It captures the heartfelt experiences we craft for our community and guests, inspiring all who encounter our work.